Our Genmaicha ("brown rice tea") from Zhejiang Province, China, is a brown rice green tea consisting of a steamed green tea Sencha mixed with roasted popped brown rice. It is sometimes referred to colloquially as "popcorn tea" because a few grains of the rice pop during the roasting process and resemble popcorn.

The sugar and starch from the rice cause the tea to have a warm, full, nutty flavor. It is considered easy to drink and to make the stomach feel better. The toasted, nutty flavor of the rice balances the fresh grassy flavor of the green tea, making this tea smooth and easy to brew. The dry tea leaves are dark green and slender accompanied with brown rice kernels and puff rice. Tea steeped from these tea leaves has a light yellow hue. Its flavor is mild and combines the fresh grassy flavor of green tea with the aroma of the roasted rice. The taste is pleasant with a mild aftertaste.